Graphic design
Keep your marketing looking like one brand without a design team
A one-page style sheet and templates.
7 min read
Service 4 of 4
Graphic design that keeps your business consistent.
Inconsistent visuals can make a small business look less established than it is. I design the social graphics, promotional materials and brand basics that keep everything coherent, and I give you templates so it stays that way.
Sound familiar?
- Your logo, colours and fonts change from post to post.”
- You rely on last-minute graphics that do not match.”
- Your promotional materials look dated or generic.”
- Your team cannot reuse designs without asking a designer each time.”
What you get
What the work includes
01
Brand basics
Colours, fonts and logo-use rules in a one-page guide. If you already have a logo I work with it. Full identity design is quoted separately.
02
Social media graphics
Post, story and cover designs sized for each platform.
03
Promotional materials
Posters, flyers, menus, brochures and similar, prepared for print or screen.
04
Ad and campaign creatives
Sets of images sized for the formats your campaign needs.
05
Editable templates
Reusable files so your team can produce on-brand material themselves.
Not sure which of these you need? Describe the problem and I will suggest a scope.
Discuss Your ProjectWhat you can expect
Outcomes this work is designed to support. Results depend on your market, your offer and how the work is used.
- A consistent look across social, web and print
- Reusable templates your team can edit
- Faster turnaround because decisions are made once
- Materials that support the rest of your marketing
How it works
-
1
Brief
Purpose, audience, formats and existing branding.
-
2
Concept
Direction shared for feedback before full production.
-
3
Refine
A set number of revision rounds agreed in the scope.
-
4
Deliver
Final files for web and print, plus editable templates.
Scope, plainly
Typically included
- Design to the agreed brief and formats
- An agreed number of revision rounds
- Final exports for web and print
- Editable templates where agreed
Not included, or quoted separately
- Printing and production costs
- Stock images and font licences (paid by you where needed)
- Full brand identity design unless quoted
- Photo and video shoots
Common questions
What files will I receive?
Final exports for web and print, plus editable source files where licensing allows.
How many revisions are included?
The scope states the number of rounds, so feedback stays focused and the schedule stays predictable.
Do you design logos?
I start with the brand you have. Full identity or logo design is a separate project and is quoted after we talk.
Can you match an existing style?
Yes. Send what you have and I will work within it, or point out where it needs tightening.
Related articles
Graphic design
Also part of the system
Ready to make your marketing look like one brand?
Share what you need designed and where it will be used. I will reply with questions or a suggested scope.